J
Janice
Willa
Francisco
Web Designer & Developer
01
Janice Willa Francisco, web designer and developer

Janice Willa FranciscoWeb Designer & Developer

Websites that build trust and win clients.

I design and build clean, strategic websites that help businesses establish credibility, attract the right clients, and scale their online presence — beautifully.

Experience
7+ years of client-focused professional roles
Approach
Conversion-first design, backed by UX thinking
Output
Clean, modern websites that actually work
Mandaluyong, Philippines
Available for freelance projects
Web Design Web Development UI/UX Design Landing Pages EdTech Platforms Hospitality Websites Responsive Design Brand Identity Web Design Web Development UI/UX Design Landing Pages EdTech Platforms Hospitality Websites Responsive Design Brand Identity

The Story
Behind the Work

With over seven years of experience in customer-facing roles, I have built a strong foundation in communication, problem-solving, and delivering high-quality service experiences.

Driven by curiosity and a passion for digital creation, I transitioned into web design and development as a self-built professional — independently learning, building, and refining real-world websites and business solutions.

I specialize in creating modern, clean, and strategic websites that are not only visually compelling but also functional and conversion-focused. My background in customer service gives me a unique advantage: I understand user behavior, client needs, and how to design experiences that build trust and drive results.

I may not come from a traditional tech background, but what I bring is discipline, adaptability, and a proven ability to learn fast, execute effectively, and deliver real value.

Janice Willa
Design Philosophy
Clean, intentional, and conversion-focused. Every element serves a purpose — nothing is decorative noise.
Client-First Approach
Seven years of customer-facing work taught me to listen, anticipate, and deliver beyond expectations.
Self-Built Discipline
No bootcamp shortcuts. Real-world projects, hands-on learning, and relentless iteration — every single day.
Growth Mindset
Adaptability is my edge. I learn fast, execute cleanly, and improve with every project I take on.
Janice Willa Francisco standing in a navy suit

Skills that connect design, support, and systems.

A focused mix of web design, client operations, and AI-assisted execution built for small businesses that need clean digital presence and dependable day-to-day support.

Build Layer Active

Web Design & Development

Designing and building clean, responsive sites with a conversion-first eye.

Responsive Web Design Landing Page Design Frontend Development Website Optimization
Service Layer Core Strength

Client Operations

Seven years of customer-facing work shaped into organized, empathetic, detail-safe delivery.

Client Communication Problem Solving Attention to Detail Time Management
Automation Layer Expanding

AI & Admin Systems

Using AI tools and structured workflows to move research, content, admin, and reporting faster.

AI-Assisted Research Workflow Automation Content Drafting Reports & SOPs
Tool Stack

Design, build, publish, automate, and support.

WebflowHTML5JavaScriptReactViteTailwind CSSGitHubNetlify WebflowHTML5JavaScriptReactViteTailwind CSSGitHubNetlify
ChatGPTCodexClaudeGeminiGoogle StitchZapierMaken8nNotion AI ChatGPTCodexClaudeGeminiGoogle StitchZapierMaken8nNotion AI

Professional Journey

Oct 2024 – Present
Self-Employed
Current Role
Web Designer & AI-Assisted Developer
  • Design and build responsive websites for businesses across healthcare, hospitality, real estate, beauty, and retail, plus personal portfolios for professionals
  • Build with HTML, CSS, JavaScript, React and TypeScript, using AI coding tools (Claude, ChatGPT, Codex) and directing the code through clear specs, review, and iteration
  • Apply UI/UX principles to create clean, conversion-focused layouts that build trust and turn visitors into enquiries
  • Own every project end to end — strategy, UX, design, development, SEO, performance, and launch
2019 – 2024
Optum Philippines
Senior Customer Service Representative
  • Resolved complex member and provider concerns with professionalism, empathy, and clear communication
  • Maintained strong quality, compliance, and accuracy standards across healthcare support workflows
  • Supported process improvements by identifying recurring issues and sharing practical solutions with the team
  • Built trusted client relationships through patient guidance, follow-through, and service excellence
2017 – 2019
IQOR Philippines
Collections Specialist
  • Managed high-volume collections with precision and professional diplomacy
  • Negotiated resolutions that maintained client trust while meeting business targets
  • Developed sharp communication and conflict resolution skills under pressure

Real projects with live proof.

Eight live websites, played back like a showreel. Every frame is a real site I designed and built — hover to pause, or open any site live.

01 / 08

NexScale Digital

My Own Business · Digital Products

A digital products and services studio — Notion systems sold on Etsy, Gumroad, and Payhip, plus websites, AI chatbots, and automation.

Visit live site See my code on GitHub

Start a Conversation

Have a project in mind? I'd love to hear about it. Let's discuss how I can help bring your vision to life.

Phone
0995-967-1226
Location
Mandaluyong City, Philippines
Connect Online